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Marketing Analyst

Product and Marketing
Business unit:
Small and Medium Business
Employment type:
Full-time Permanent

Who we are

Melbourne IT is one of Australia's largest and most impactful digital solutions companies. We help small businesses and Fortune 500 businesses succeed online.

Our SMB division helps more than 500,000 businesses build their online presence with everything from domain registration & email hosting through to building websites, paid & organic search and Facebook advertising.

Who you are

A smart, adaptable, passionate, self-starter with awesome data skills, a can-do attitude, some marketing experience and a love of turning numbers into actionable insights.

What you do

As the Marketing Analyst, you will report into the Head of Marketing and will drive data-driven decisions by building a data set from internal and external data sources including Websites, Google Analytics, Salesforce, Marketo & Oracle. You will also:

  • Provide insights into customer purchase & media consumption behaviour.
  • Develop a dashboard to measure leading marketing indicators & sales results.
  • Work closely with Marketing Managers to define program drivers & success metrics.
  • Analyse investment to calculate ROI, ROMI and ROAS.
  • Assist the CRM team in developing a customer segmentation and value growth model.

What you have

  • Degree qualified in Marketing, business or a related discipline.
  • 3+ years’ experience as a business or marketing analyst.
  • Strong analytical skills with the ability to convert data into insights.
  • A good commercial understanding & and experience with marketing.
  • The ability to juggle multiple projects in a fast-paced, innovative company.
  • Written and verbal fluency in English.

If you want to make a difference and be part of a dynamic, fun and effective marketing team, we want to hear from you.

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